{"id":25857,"date":"2022-03-22T18:51:21","date_gmt":"2022-03-22T18:51:21","guid":{"rendered":"https:\/\/www.qustodio.com\/?page_id=25857"},"modified":"2022-03-23T12:04:13","modified_gmt":"2022-03-23T12:04:13","slug":"social-media-qustodio-annual-data-report-2020","status":"publish","type":"page","link":"https:\/\/www.qustodio.com\/en\/social-media-qustodio-annual-data-report-2020\/","title":{"rendered":"Social media | Qustodio Annual Data Report 2020"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;ONLINE VIDEO&#8221; module_id=&#8221;adr-intro&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; background_position=&#8221;top_right&#8221; da_popup_slug=&#8221;adr-intro&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#49C592&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\">QUSTODIO ANNUAL DATA REPORT 2020<\/p>\n<h1 style=\"text-align: center;\">Social media apps<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#49C592&#8243; text_orientation=&#8221;center&#8221; max_width=&#8221;600px&#8221; module_alignment=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p style=\"text-align: center;\">This page is <strong>chapter 2<\/strong>\u00a0 in a five-chapter series of app categories included in the <a href=\"https:\/\/www.qustodio.com\/en\/screen-time-all-the-time\">Qustodio Annual Data Report<\/a> on children&#8217;s digital habits during the year 2020.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING&#8221; module_id=&#8221;tab-video&#8221; module_class=&#8221;Tab_content js-tab-content visible&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; da_popup_slug=&#8221;tab-video&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;<\/p>\n<p style=%22text-align: center;%22>RESEARCH BY APP CATEGORY<\/p>\n<h3 style=%22text-align: center;%22>Gaming<\/h3>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#49C592&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>RESEARCH BY APP CATEGORY<\/p>\n<h3 style=\"text-align: left;\">Social media<\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/22164221\/collage-games.gif&#8221; title_text=&#8221;collage-games&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>What we found<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>2020 was the year of\u00a0<\/span><span>TikTok\u00a0<\/span><span>in so many ways \u2013\u00a0<\/span><span>India banned it<\/span><span>, the\u00a0<\/span><span>US threatened to ban it<\/span><span>, and the\u00a0<\/span><span>EU launched a probe\u00a0<\/span><span>into its use of minor\u2019s information. All the while, TikTok\u2019s popularity grew worldwide, almost hitting the coveted\u00a0<\/span><span>1 billion active user\u00a0<\/span><span>mark (<\/span><span>with twice as many downloads<\/span><span>). TikTok was also the clear favorite among kids in our research, except for in one place, the US, where\u00a0<\/span><span>Facebook\u00a0<\/span><span>made an interesting comeback, rebounding from fourth place in 2019.<\/span><\/p>\n<p><span>Covid-19 restrictions led to a surge in the use of social media apps in the spring and erased the typical after-school peak for their use. By the end of the year, the pre-covid pattern started to return, but still with close to half of kids connecting to social media throughout the entire day. For the entire year, average time on social media apps was\u00a0<\/span><span>76%\u00a0<\/span><span>higher than in 2019, the highest increase for any app category.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>What were the most popular social media apps among kids?<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>Kids everywhere, except the US, used TikTok more than any other social media app, re- placing Instagram, the most popular social media app among kids in 2019, and ahead of Facebook. Globally, Instagram\u2019s popularity dropped 43%. We expected TikTok to take the top spot this year, but what surprised us most was Facebook\u2019s rise to the number one spot in the US and its recovery in all other markets.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING MOST POPULAR&#8221; module_id=&#8221;tab-infographic&#8221; module_class=&#8221;Tab_content js-tab-content visible&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; da_popup_slug=&#8221;tab-infographic&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16204608\/Captura-de-pantalla-2022-03-16-a-les-21.45.37.png&#8221; title_text=&#8221;Captura de pantalla 2022-03-16 a les 21.45.37&#8243; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING HOW MUCH TIME&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"page\" title=\"Page 11\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h4><span style=\"color: #36383b;\">How much time did kids spend on social media? <\/span><\/h4>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>TikTok was not only the most popular social media app among kids, it was also the app they used the longest \u2013 75 mins\/day globally, up nearly 100% from 2019. Compared to Instagram, kids used TikTok 31 minutes longer. Despite Facebook\u2019s comeback in popularity among kids in our research, it was the app kids spent the least amount of time on, just 17 mins\/day on average: nearly 1 hour less than on TikTok, 27 mins\/day less than on Instagram, and 22 mins\/day less than on SnapChat.<\/span><\/p>\n<p>Kids used social media apps most in May across all regions. In a normal year, the peak would come much later, in October. As with every app category, we attribute this early spring peak to the Covid effect. On average, Kids in Spain spent the most time on social media apps, up 45% more in May, during the peak of the pandemic lockdowns, compared to January.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16204916\/Captura-de-pantalla-2022-03-16-a-les-21.48.50.png&#8221; alt=&#8221;Kids and social media&#8221; title_text=&#8221;Kids and social media&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING TIME OF DAY&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16205306\/Captura-de-pantalla-2022-03-16-a-les-21.50.47.png&#8221; title_text=&#8221;Captura de pantalla 2022-03-16 a les 21.50.47&#8243; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><span style=\"color: #36383b;\">What time of day did kids use social media?<\/span><\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]As in other app categories, before the pandemic, kids used social media apps mostly after school, between 3pm and 8pm. With the arrival of the pandemic restrictions, that 5-hour window was replaced with 13-hours of high social media app use from 10am to 11pm. By the end of the year, the after-school peak started to recover, but the higher volumes of kids being connected throughout the day remained.<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><span style=\"color: #36383b;\">What time of day did kids use social media?<\/span><\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]As in other app categories, before the pandemic, kids used social media apps mostly after school, between 3pm and 8pm. With the arrival of the pandemic restrictions, that 5-hour window was replaced with 13-hours of high social media app use from 10am to 11pm. By the end of the year, the after-school peak started to recover, but the higher volumes of kids being connected throughout the day remained.<br \/>\n[\/et_pb_text][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16205306\/Captura-de-pantalla-2022-03-16-a-les-21.50.47.png&#8221; title_text=&#8221;Captura de pantalla 2022-03-16 a les 21.50.47&#8243; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING MOST BLOCKED&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><span style=\"color: #36383b;\">Which social media apps did parents block most?<\/span><\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]In 2020, parents blocked the same online video as in 2019, with the exception of the Disney Plus. The new-comer in online video streaming jumped high onto the most blocked list, just as it did for popularity. Parents blocked YouTube and Netflix more than any other online video app. Surprisingly, parents blocked YouTube Kids the least, despite it being the online video app kids spent the most time on. Parents in every region were also likely to block Twitch, a video app that received press in July when a teenager emptied $20,000 out of his mothers bank account to buy virtual goods and make donations to various Twitch streamers.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16205518\/Captura-de-pantalla-2022-03-16-a-les-21.55.00.png&#8221; title_text=&#8221;Kids and social media&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; alt=&#8221;Kids and social media&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING WHAT WE EXPECT&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16205942\/Captura-de-pantalla-2022-03-16-a-les-21.57.jpg&#8221; alt=&#8221;Kids and social media&#8221; title_text=&#8221;Kids and social media&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span style=\"color: #36383b;\">What we expect<\/span><\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]In 2021, we expect TikTok to remain the most popular social media app among kids. Nevertheless, as it remains under scrutiny for data privacy, we also expect it to remain the top blocked social media app. We don\u2019t expect Facebook to hold onto its lead over Instagram (which it owns). We also expect all the major social media platforms to put a greater focus on content for kids and how to keep them safe, such as the recently announced plans to create an Instagram for kids.<\/p>\n<p>As kids go back to school, and Covid-19 restrictions lighten, we expect children to also go back to connecting less during schooltime hours. But, as kids are still allowed to bring mobile devices to school, kids will still be checking in between classes and at the lunch hour, even with their friends sitting right next to them.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\"><span style=\"color: #36383b;\">What we expect<\/span><\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]In 2021, we expect TikTok to remain the most popular social media app among kids. Nevertheless, as it remains under scrutiny for data privacy, we also expect it to remain the top blocked social media app. We don\u2019t expect Facebook to hold onto its lead over Instagram (which it owns). We also expect all the major social media platforms to put a greater focus on content for kids and how to keep them safe, such as the recently announced plans to create an Instagram for kids.<\/p>\n<p>As kids go back to school, and Covid-19 restrictions lighten, we expect children to also go back to connecting less during schooltime hours. But, as kids are still allowed to bring mobile devices to school, kids will still be checking in between classes and at the lunch hour, even with their friends sitting right next to them.[\/et_pb_text][et_pb_image src=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/16205942\/Captura-de-pantalla-2022-03-16-a-les-21.57.jpg&#8221; alt=&#8221;Kids and social media&#8221; title_text=&#8221;Kids and social media&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;GAMING WHAT WE RECOMMEND&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F8FAFD&#8221; background_enable_color=&#8221;on&#8221; background_image=&#8221;https:\/\/static.qustodio.com\/public-site\/uploads\/2022\/03\/10102256\/imagekidcellphone%402x.png&#8221; background_enable_image=&#8221;on&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_right&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_image_phone=&#8221;off&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;&#8221; content_phone=&#8221;<\/p>\n<h4 style=%22text-align: center;%22><span style=%22color: #36383b;%22>What we recommend<\/span><\/h4>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#6161FF&#8221; header_font=&#8221;DM Serif Display|700|||||||&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_font=&#8221;DM Serif Display|600|||||||&#8221; header_4_text_color=&#8221;#6161FF&#8221; header_4_font_size=&#8221;32px&#8221; header_4_font_size_phone=&#8221;20px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><span style=\"color: #36383b;\">What we recommend<\/span><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;36px&#8221; header_3_font=&#8221;DM Serif Display|700|||||||&#8221; header_3_text_color=&#8221;#6161FF&#8221; header_3_font_size=&#8221;40px&#8221; header_4_text_color=&#8221;#6161FF&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]One thing we hear again and again is how kids today don\u2019t make a distinction between the digital world and the \u2018real world\u2019. And when it comes to social media, banning it from these kids would be like cutting off an arm. In other words, Social media is a very important part of their lives. And while there are minimum age requirements on app use, children will find a way to use them.<\/p>\n<p>For many kids, social media is harmless and even a positive outlet for socialization and creativity. What\u2019s key, is that parents become very familiar with the platforms their children are using and who they are following. Sit together with your child and set up the proper privacy controls (turn off location settings, limit connections to friends and family only). Talk about the influencers they are following and why.<\/p>\n<p>Also, talk to your child about online risks. Remind them to think twice before they post, to avoid future embarrassment, regret, and identity theft. Finally, decide together how much time they will be allowed to spend on social media. Then stick to it.<\/p>\n<p>Maria Guerrero, Family Psychologist, reminds parents that \u201cself harm and even suicides are<br \/>\non the rise among kids and teens. The research continues, but non-stop pressure to be liked and perfect coupled with exposure to dangerous content or challenges on social media may be partly to blame.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]In regards to how much time parents should let their children spend watching online videos, it depends on many factors: the child\u2019s age, maturity, digital resilience (how well they can cope with online threats if they occur), how much time they spend doing other activities including school online, what kind of content they are watching, how susceptible they are to addictive behavior and so on. To protect children from bullies, data thieves, pedophiles, fake news, dangerous challenges, I encourage parents to keep children off social media as long as possible. Kids\u2019 brains aren\u2019t ready for it. But no matter what their age, it\u2019s never too early for parents to teach their children \u2018netiquet\u2019\u2013 being nice online and not saying something you\u2019ll later regret \u2013 and about the many risks online and how to react when they strike.\u201d<\/p>\n<p>Georgie Powell, Digital Wellbeing expert, says, \u201cDigital resilience is key. It will equip our children with the skills to recognise risk and emotional harm, to recover from difficulties and upsets, and to find balance and perspective in both the on and offline worlds.<\/p>\n<p>Unfortunately online risks are on the rise. Whether it is the challenge of managing screen time, notifications and our own online behaviour, to navigating the challenges of fake news, online bullying or predators, our children need to be equipped with the skills to navigate this world. Kids are digital natives, not digital experts. Parents need to educate and talk to their children about the many risks related to social media and life online, just as they would about dangers in the \u2018real\u2019 world.\u201d[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_testimonial author=&#8221;Maria Guerrero&#8221; job_title=&#8221;Family Psychologist&#8221; quote_icon_color=&#8221;#36383B&#8221; quote_icon_background_color=&#8221;#ffc054&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;48px&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; body_font=&#8221;DM Serif Display||||||||&#8221; body_font_size=&#8221;22px&#8221; background_color=&#8221;#ffc054&#8243; custom_margin=&#8221;25%||||false|false&#8221; custom_margin_tablet=&#8221;0%||||false|false&#8221; custom_margin_phone=&#8221;0%||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]I encourage parents to keep young children off social media completely. Kids\u2019 brains aren\u2019t ready for it\u201d[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#49C592&#8243; background_enable_color=&#8221;on&#8221; custom_padding=&#8221;32px||32px||true|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][qusd_link link_text=&#8221;<span style=%22color: #ffffff;%22><a href=%22https:\/\/www.qustodio.com\/en\/online-video-qustodio-annual-data-report-2020%22 style=%22color: #ffffff;%22> &lt;&lt; Back to <strong>Online video apps<\/strong><\/a><\/span>&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; module_text_color=&#8221;#FFFFFF&#8221; min_height=&#8221;24px&#8221; custom_margin=&#8221;12px|||||&#8221; custom_padding=&#8221;||1px|||&#8221; hover_enabled=&#8221;0&#8243; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/qusd_link][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][qusd_button button_text=&#8221;Back to the top&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; link_option_url=&#8221;#adr-intro&#8221; custom_css_main_element=&#8221;||display: flex;||flex-direction: row;||justify-content: center;&#8221; global_colors_info=&#8221;{}&#8221;][\/qusd_button][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][qusd_link link_text=&#8221;<\/p>\n<p style=%22text-align: right;%22><span style=%22color: #ffffff;%22><a href=%22https:\/\/www.qustodio.com\/en\/gaming-qustodio-annual-data-report-2020%22 style=%22color: #ffffff;%22>Read chapter 3 <strong>Gaming apps <\/strong>&gt;&gt;<\/a><\/span><\/p>\n<p>&#8221; _builder_version=&#8221;4.10.8&#8243; _module_preset=&#8221;default&#8221; module_text_color=&#8221;#FFFFFF&#8221; text_orientation=&#8221;right&#8221; module_alignment=&#8221;right&#8221; min_height=&#8221;21px&#8221; custom_margin=&#8221;10px|||||&#8221; hover_enabled=&#8221;0&#8243; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/qusd_link][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>QUSTODIO ANNUAL DATA REPORT 2020 Social media appsThis page is chapter 2\u00a0 in a five-chapter series of app categories included in the Qustodio Annual Data Report on children&#8217;s digital habits during the year 2020.RESEARCH BY APP CATEGORY Social mediaWhat we found2020 was the year of\u00a0TikTok\u00a0in so many ways \u2013\u00a0India banned it, the\u00a0US threatened to ban [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social media | Qustodio Annual Data Report 2020 | Qustodio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.qustodio.com\/en\/social-media-qustodio-annual-data-report-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social media | Qustodio Annual Data Report 2020\" \/>\n<meta property=\"og:url\" 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